2010년 4월 17일 토요일
2010년 4월 8일 목요일
Biscuit and Korean eBook Market
Korean shopping heavyweight Interpark hope to take the Biscuit in their market with their eink ’lookie likie’ called Biscuit. Normally this would only just touch our radar and be ignored as yet another short life expectancy story but we have been invited to speak at the forthcoming Korean Book Fair in May so everything Japanese and Korean is attracting our attention.
The Korea Electronic Publishing Association have announced a series of free education programs aimed at teaching publishers and writers how to create e-books and give an overview of the e-book market. It is interesting that an increasing number of Korean publishers are finding it difficult to publish print books. The Korean Publishers Association claim that the shrinking book market has resulted in more than 90% of the country’s 31,700 registered publishing companies not publishing paper books last year. The association will also help participants sign contracts with distributors and have a goal of helping Korean publishers create some 100,000 e-books every year.
As with everyone else they believe the e-book business is a different and estimate, Korea’s e-book market will be worth around 1.06 trillion won ($935 million) by the end of this year, and more than 2.4 trillion won in 2012.
As always it will be a case of two ears and one mouth on our visit and learning and exchanging ideas and insights in May. We hope that it may be more than the cherry tree that is starting to blossom in the East.
2010년 4월 7일 수요일
국제디지털출판포럼(IDPF) epub 개정 작업 준비
국제출판포럼에서 epub의 개정작업을 준비하고 있는데, 사실 국내에서 어떤기관도 회원 가입을 안해서 자세한 정보를 얻기 힘들지만 크게 손대는 것이 아니라 그동안 나왔던 문제점을 바탕으로 보완하려는 것 같습니다. 아무래도 저라도 IDPF 회원에 가입해야 될 것 같습니다. 그리고 그동안 Dulbin Core를 메타데이터 형식으로 사용해 왔지만 너무 제한적인 정보 표현 때문에 추가적으로 ONIX를 생각하고 있습니다. ONline Information eXchange의 약자로 국제적으로 도서의 메타데이터 표준으로 자리잡았으며, ebook관련한 Section이 별도로 있습니다.
또하나 epub를 위해서 국내에서 해결해야 할 문제가 ISBN 문제입니다. ISO에서는 포맷별로 ISBN을 별도로 발행하는 것으로 결정했는데 우리는 전자책 ISBN도 발행이 안되고 있는데 포맷별로 ISBN 발행은 먼 얘기일 것 같습니다. ISBN 국내 에이전시를 맏고 있는 국립중앙도서관이 아직 개념도 못잡고 있으니 큰일 입니다.
이번에 개정될 EPUB에 대해서 신속한 정보드리도록 하겠습니다.
또하나 epub를 위해서 국내에서 해결해야 할 문제가 ISBN 문제입니다. ISO에서는 포맷별로 ISBN을 별도로 발행하는 것으로 결정했는데 우리는 전자책 ISBN도 발행이 안되고 있는데 포맷별로 ISBN 발행은 먼 얘기일 것 같습니다. ISBN 국내 에이전시를 맏고 있는 국립중앙도서관이 아직 개념도 못잡고 있으니 큰일 입니다.
이번에 개정될 EPUB에 대해서 신속한 정보드리도록 하겠습니다.
아이패드의 iBooks와 EPUB 파일 관련 테스팅 결과
아이패드의 국내 런칭에 따른 iBooks 및 전자책 포맷 EPUB관련 Testing을 실행한 후의 결과를 몇가지 정리해 보았다.1. iTunes를 통해서 본인의 epub 콘텐츠를 업로드시킬 시에 메타데이터가 제대로 표현되지 않는 경우가 많다.
2. iTunes에서 epub 파일의 Validation을 사전에 체크하지 않기 때문에 iBooks에서 epub 파일을 실행하면 에러 메세지가 나오는데 일반적인 epub checker처럼 상세한 원인 메세지가 없고, "파일을 오픈할 수 없읍니다"로 만 표시된다. 따라서 정확한 에러의 원인을 파악하기 위해서 다른 epub checker로 확인이 필요함으로 매우 비효율적이다.
3. 최근에 iPad용으로 개발된 몇몇 Web 어플이 Safari에서 실행되지 않는다.
4. 전자책 내부 콘텐츠 혹은 외부 Web과 하이퍼링크는 별 문제없이 잘 된다.
5. 그동안 스티브잡스가 큰소리는 쳤지만, epub 파일 내에 임베디드된 Flash 비디오는 안되고 HTML5
2010년 3월 30일 화요일
2010년 3월 14일 일요일
2010년 3월 10일 수요일
iPad과 경쟁할 수 있는 HP 태블릿과 디지털출판
HP에서 터치스크린을 가진 태블릿인'Slate' 데모 동영상을 공개하면서 애플 아이패드를 공격했다. 동영상에서는 HP 태블릿에서는 어도비 플래시 지원을 강조하면서 아이패드에서는 할 수 없는 게 가능하다고 홍보하고 있는 중이다. 동영상 데모에서는 발표자가 제품을 소개하면서 어도비 플래시 기반 콘텐츠들을 애플리케이션을 통해 구현되는 영상을 보여주고 있다. 현재 웹상에서 약 75%의 동영상들은 플래시 플레이어를 사용하고 있는데, HP 태블릿에서는 이를 자유롭게 재생할 수 있다는 것. 결국 HP와 어도비 그리고 MS가 애플 아이패드에서는 불가능한 것이 우리는 가능하다고 외치고 있는 느낌을 소비자들에게 전달하고 있는 것이다. 또한, 동영상에서는 HP 태블릿인 Slate에서 플러그인 콘텐츠 외에도 몇 가지 인터페이스를 구현하고 있으며, 애플 아이패드보다 작은 크기로 휴대성이 간편하다는 부분도 강조하고 있다. 디지털출판 측면에서는 Adobe Flash가 지원된다는 것은 Adobe Digital Edtions를 활용할 수 있으며, 다양한 전자책과 뉴스, 잡지를 포함 멀티미디어 출판 콘텐츠를 구현할 수 있기 때문에 iPad과 경쟁할 수 있는 또하나의 단말기를 확보하게 된 것이다. 그러나 애플스토어에 있는 많은 앱을 사용할 수 있는 iPad가 좀더 경쟁력이 있을 것으로 보인다.
2010년 3월 7일 일요일
전자책 단말기에 대한 글로벌 투자회사들의 분석
최근 iPad의 출시를 앞두고 증권가에서는 다양한 분석과 조사가 이루어지고 있는데 분석 결과는 아마존이 iPad으로 인해 힘들어질 것이라는 분석이다. 따라서 국내에서도 iPad을 통해서 서비스할 수 있는 업체가 큰 경쟁력을 가질 것으로 본다.InvestorPlace.com: New Survey Shows Huge Wave of Apple iPad Demand Striking Amazon
2010년 3월 6일 토요일
Penguin의 iPad 전자책 Demo
세계 4대 출판사 중에 하나인 펭귄이 멀티미디어 전자책을 준비하고 있다. 특히 iPad의 출시와 함께 다양한 Paid 콘텐츠를 개발하고 있으며, 펭귄의 CEO는 2011년에는 전자책이 전체 도서 시장의 10%를 차지할 것으로 예상하고 있다.
2010년 2월 21일 일요일
전자책 단말기로서의 iPad ?
그동안 언론에 노출된 iPad의 전자책과 관련된 사항을 요약했습니다. 참고하세요
현재까지 알려진 내용
•애플은 자체 전자책 서점을 오픈한다. iBookstore
• 전자책 파일 포맷은 EPUB를 표준 포맷으로 진행한다.
• iBooks 서점은 일부 국가에서만 이용 가능할 것이다.(현재는 미국에서만 서비스하기로함 )
• 범용 DRM이 아닌 자체 DRM을 사용할 계힉이다. (iBooks의 전자책을 기존 단밀기로는 볼 수 없는 것에 대해 비판이 고조되고 있음)
• 글로벌 전자책 서점 'K'는 iPad을 위한 전용 솔루션 준비하고 있다(국내도 진출 예정 'B'업체와 제휴)
• 전자 교과서 솔루션 'C'도 iPad을 위한 전용 솔루션 준비하고 있다.
아직까지 불확실한 내용
• 애플스토어의 Agency Pricing Model을 채택하지만 실제적인 전자책 판매 가격은?
• 전자책 Reading Application의 기능이 실제로 어느 정도인지?
• iPad은 자체 솔루션 외에 iPhone 처럼 다른 전자책 App을 사용하도록 허락하는지?
2010년 2월 17일 수요일
2010년 2월 7일 일요일
iPad may not be a game-changer in Korea, say analysts
By 코리아헤럴드
Korea saw all the buzz over Apple's tablet PC iPad, with media giving prominent coverage to its introduction and the new device becoming one of the top search words on major search engines.
The impending market debut of the new gadget comes on the heels of the success of the iPhone, which recorded 260,000 unit sales in just two months from its launch in Korea and brought a sweeping change in the local mobile industry.
In Korea, the WiFi-only iPad is expected to be rolled out in March to coincide with its global launch, and a WiFi+3G model is expected to be introduced after negotiations with local mobile carriers.
However, market watchers here doubt the iPad will be able to reshape the local market as the iPhone did. They said the iPad may grab only a niche market in Korea.
The new device is unlikely to pose a significant challenge to laptops, especially mini-laptops, although it could have a negative impact on local e-book firms and portable media player makers, they said.
"The iPhone should not be compared to the iPad. A handset is a necessity," S.R Kwon, an analyst at Hana Daetoo Securities, told The Korea Herald.
He added that it is easy to carry the iPhone in a pocket unlike the iPad, which features a 9.7-inch touchscreen.
Apple CEO Steve Jobs said the new device is in between smartphones and laptops, but many analysts and consumers here see them as portable media players like the iPod Touch.
"The iPad appears to be a swelled-up version of the iPod Touch. ... It is expected to become a niche market," Kwon said.
Lim Myung-mook, a university student, also said, "The iPad functions look similar to the ones of the iPod Touch, but the iPad is bigger than the iPod Touch. I prefer the iPod Touch because it is easier to carry."
"I would rather buy netbooks than the iPad," said Lim, who recently bought the iPod Touch.
Korean PC makers, which dominate the local market, do not appear to be vigorously tapping into the tablet PC market.
Samsung, the top PC maker in Korea, said the company has no plan to launch tablet PCs this year. "We are watching market developments," a Samsung spokesperson said.
Samsung, the world's No. 2 handset maker, also said it expects the iPad would be unlikely to have a major impact on the handset market, although it is likely to cause a "transition in the PC industry to a certain extent," a Samsung executive said Friday.
"We see that (a tablet PC) more as an entertainment device than a communications device. There could be a lot of data-sharing, but in terms of the voice, I think that we need to see more as to how it would evolve," Robert Yi, Samsung's head of investor relations, said at an earnings conference call Friday.
LG said it plans to release a tablet PC this year, but declined to comment on the markets where it will be rolled out.
Market watchers say it is hard to predict whether or not the iPad will succeed as uncertainty remains over content for the multi-purpose device.
"What is important is not the device itself, but things that one can do with the device," Kwon Sang-jun, an analyst at IDC Korea, told The Korea Herald.
At this point, it is hard to say whether it will take off or not. ... Content will determine its success," he said.
Content matters
It is uncertain whether the iPad, which doubles as an electronic book reader, will be able to succeed in Korea because of the lack of e-book content, especially bestsellers. The local e-book market is in its infancy, despite a slew of rollouts of e-book readers by iRiver, Samsung and other companies since last year.
However, the iPad could potentially pose a threat to e-book vendors and portable media player makers here, analysts said.
"The launch of the iPod MP3 player in Korea several years ago led to chain bankruptcies of small and mid-sized MP3 makers here," Kwon of Hana Daetoo Securities said.
Optimists expected that local publishers would eventually cooperate with device makers and distributors to supply their e-books to create new income sources.
"Apple is expected to proceed with negotiations with Korean publishers," Park Jong-dae, an analyst at Hi Investment & Securities, told The Korea Herald.
"Book publishers are expected to gain ground as the launch of the iPad is expected to fuel competition among device makers and distributors," he said.
The iPad looks more attractive than standalone e-book readers with their multimedia features that allow users to enjoy video, music and photos, and surf the Web.
Little threat to netbooks?
Market watchers said the new device is unlikely to significantly dent sales of netbooks.
"It is more of an entertainment device. I'm not sure whether smartphone or laptop users will be willing to spend money on the new product," an industry official said, on condition of anonymity.
Experts questioned whether the tablet computer will be able to replace mini-laptops, arguing that it lacks key PC functions.
"The iPad is not an excellent device in terms of computing. ... I don't think the it will be competition for netbooks," Kwon of IDC said.
Even some Apple fans say they do not see the significant benefits of the new product.
"I have the Macbook, iMac and iPhone. The iPad has merits, but I can do things that the iPad does with other Apple devices. Even though when it will be launched in Korea, I will not buy it," said Park Se-young, a 33-year-old computer programmer in Seoul.
"I cannot hold it with one hand in a bus. I may be able to use the computer while sitting on a sofa in home," he said.
Korea saw all the buzz over Apple's tablet PC iPad, with media giving prominent coverage to its introduction and the new device becoming one of the top search words on major search engines.
The impending market debut of the new gadget comes on the heels of the success of the iPhone, which recorded 260,000 unit sales in just two months from its launch in Korea and brought a sweeping change in the local mobile industry.
In Korea, the WiFi-only iPad is expected to be rolled out in March to coincide with its global launch, and a WiFi+3G model is expected to be introduced after negotiations with local mobile carriers.
However, market watchers here doubt the iPad will be able to reshape the local market as the iPhone did. They said the iPad may grab only a niche market in Korea.
The new device is unlikely to pose a significant challenge to laptops, especially mini-laptops, although it could have a negative impact on local e-book firms and portable media player makers, they said.
"The iPhone should not be compared to the iPad. A handset is a necessity," S.R Kwon, an analyst at Hana Daetoo Securities, told The Korea Herald.
He added that it is easy to carry the iPhone in a pocket unlike the iPad, which features a 9.7-inch touchscreen.
Apple CEO Steve Jobs said the new device is in between smartphones and laptops, but many analysts and consumers here see them as portable media players like the iPod Touch.
"The iPad appears to be a swelled-up version of the iPod Touch. ... It is expected to become a niche market," Kwon said.
Lim Myung-mook, a university student, also said, "The iPad functions look similar to the ones of the iPod Touch, but the iPad is bigger than the iPod Touch. I prefer the iPod Touch because it is easier to carry."
"I would rather buy netbooks than the iPad," said Lim, who recently bought the iPod Touch.
Korean PC makers, which dominate the local market, do not appear to be vigorously tapping into the tablet PC market.
Samsung, the top PC maker in Korea, said the company has no plan to launch tablet PCs this year. "We are watching market developments," a Samsung spokesperson said.
Samsung, the world's No. 2 handset maker, also said it expects the iPad would be unlikely to have a major impact on the handset market, although it is likely to cause a "transition in the PC industry to a certain extent," a Samsung executive said Friday.
"We see that (a tablet PC) more as an entertainment device than a communications device. There could be a lot of data-sharing, but in terms of the voice, I think that we need to see more as to how it would evolve," Robert Yi, Samsung's head of investor relations, said at an earnings conference call Friday.
LG said it plans to release a tablet PC this year, but declined to comment on the markets where it will be rolled out.
Market watchers say it is hard to predict whether or not the iPad will succeed as uncertainty remains over content for the multi-purpose device.
"What is important is not the device itself, but things that one can do with the device," Kwon Sang-jun, an analyst at IDC Korea, told The Korea Herald.
At this point, it is hard to say whether it will take off or not. ... Content will determine its success," he said.
Content matters
It is uncertain whether the iPad, which doubles as an electronic book reader, will be able to succeed in Korea because of the lack of e-book content, especially bestsellers. The local e-book market is in its infancy, despite a slew of rollouts of e-book readers by iRiver, Samsung and other companies since last year.
However, the iPad could potentially pose a threat to e-book vendors and portable media player makers here, analysts said.
"The launch of the iPod MP3 player in Korea several years ago led to chain bankruptcies of small and mid-sized MP3 makers here," Kwon of Hana Daetoo Securities said.
Optimists expected that local publishers would eventually cooperate with device makers and distributors to supply their e-books to create new income sources.
"Apple is expected to proceed with negotiations with Korean publishers," Park Jong-dae, an analyst at Hi Investment & Securities, told The Korea Herald.
"Book publishers are expected to gain ground as the launch of the iPad is expected to fuel competition among device makers and distributors," he said.
The iPad looks more attractive than standalone e-book readers with their multimedia features that allow users to enjoy video, music and photos, and surf the Web.
Little threat to netbooks?
Market watchers said the new device is unlikely to significantly dent sales of netbooks.
"It is more of an entertainment device. I'm not sure whether smartphone or laptop users will be willing to spend money on the new product," an industry official said, on condition of anonymity.
Experts questioned whether the tablet computer will be able to replace mini-laptops, arguing that it lacks key PC functions.
"The iPad is not an excellent device in terms of computing. ... I don't think the it will be competition for netbooks," Kwon of IDC said.
Even some Apple fans say they do not see the significant benefits of the new product.
"I have the Macbook, iMac and iPhone. The iPad has merits, but I can do things that the iPad does with other Apple devices. Even though when it will be launched in Korea, I will not buy it," said Park Se-young, a 33-year-old computer programmer in Seoul.
"I cannot hold it with one hand in a bus. I may be able to use the computer while sitting on a sofa in home," he said.
2009년 12월 27일 일요일
북센(BOOXEN)의 아이폰 전자책 서점 Mobibook
주)북센이 스마트폰 전용 모바일 전자책 사이트 'Mobibook'을 오픈했다. 1차적으로 최근 출시된 아이폰에서 EPUB 전자책의 검색부터 구매 결제까지 스마트폰 자체에서 해결 할 수 있는 솔루션으로 벌써부터 출판.유통업계의 관심이 급증하고 있다. 특히 아마존과 전략적 제휴를 통해서 2008년 애플스토어 베스트 10 애플리케이션을 선정된 Stanza 리더와 온라인카탈로그를 이용할 수 있는 전자책 서점이며 스토리, 누트, 소니PRS 등 국내외 E-잉크 단말기를 이용할 수 있는 전자책 서점(http://www.mobibook.co.kr/)도 동시에 오픈했다. 아래의 그림은 애플스토어에서 무료 Stanza를 다운로드 후에 Mobibook 사이트를 활용하는 단계를 설명하는 이미지입니다.
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